Comparison · last checked Oct 2026

Hookbird vs Postiz: same channel tiers, $6 less, plus hook-first creation

Postiz is an open-source (AGPL-3.0) social media scheduler for 30+ networks, with an AI copilot, MCP server, API and a self-hosted option. Hookbird writes and scores hooks, generates the posts (UGC-style talking heads, slideshows, wall-of-text, images, short video) and schedules them to 30+ networks.

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Hookbird vs Postiz, feature by featurePublic list prices in USD, monthly billing, checked October 2026. ✓ offered · — not offered · “Not listed” = not stated on the vendor’s public pages.
Feature	Hookbird	Postiz
Price
Entry paid plan (monthly billing)	$23/mo Starter ($19/mo yearly) · 300 credits	$29/mo Standard ($23/mo yearly)
Next plan up	$33/mo Team ($27/mo yearly) · 10 channels	$39/mo Team ($31/mo yearly) · 10 channels
Free plan	No	Self-host the open-source version (AGPL-3.0); no free cloud plan
Free trial	7 days, ◆ 50 credits	7 days
Publishing
Channels on the entry plan	5 (5 / 10 / 30 / 100 by plan)	5 (5 / 10 / 30 / 100 by plan)
Networks	30+ incl. TikTok, Instagram, YouTube, X, LinkedIn, Threads, Bluesky	30+ incl. Reddit, Nostr, Farcaster, Discord, Slack
Scheduling & calendar	Unlimited posts, every plan	Unlimited posts, every plan
Creation
AI captions / copy	Yes	AI Copilot: captions, hooks, threads, hashtags
AI images	From ◆ 1 per image	0 / 100 / 300 / 500 per month by plan
AI video	5 s / 10 s clips, animated stories (◆ 45 / 90)	3 / 10 / 30 / 60 AI videos per month; AI clipping of long videos
AI UGC presenters (talking heads)	15 s / 30 s talking heads (◆ 120 / 230)	Not listed
Intelligence
Hook scoring	Hook Lab: score, rewrite, percentile	Not listed
Competitor ads	Radar: competitor ads + TikTok trends	Not listed
Benchmarks vs your niche	Niche benchmarks with cited sources	Not listed
Agents & data
MCP server (Claude, ChatGPT…)	31 tools; Claude, ChatGPT, OpenClaw, Hermes, Grok	Every plan (OAuth; Claude, ChatGPT, Cursor, Grok)
Public API	Public API, SDK, webhooks	Public API, webhooks, Node SDK, CLI
Import / auto-post	RSS auto-post	RSS auto-post

Where Hookbird is different

What you get that Postiz doesn’t list

Hooks are scored before you post

Hook Lab scores a hook as you type, rewrites weak ones and shows an estimated percentile. Postiz’s copilot writes hooks; it does not list scoring.

AI UGC presenters

Talking-head videos with an AI presenter and lip-synced voice: 15 s for ◆ 120, 30 s for ◆ 230. Postiz lists AI video and clipping, not AI presenters.

Radar: what competitors run

Competitor ads and rising TikTok trends in your niche, one click from “make one like this”. Not listed by Postiz.

Benchmarks next to your numbers

Analytics show your engagement against niche medians, with the source of every benchmark labelled.

$6 less on every tier

$23 / $33 / $43 / $89 per month for 5 / 10 / 30 / 100 channels, against Postiz’s $29 / $39 / $49 / $99.

Credits instead of fixed quotas

Starter includes ◆ 300 a month: about 150 wall-of-text posts, or 50 slideshows, or 6 five-second clips. You choose the mix; the price shows before every click.

Be fair

When to pick Postiz instead

You want to self-host. Postiz is open source under AGPL-3.0 and runs on Docker, Coolify, Railway or a VPS.
You post to niche or decentralised networks Postiz lists, like Nostr, Farcaster, Lemmy, Slack, Skool or Whop.
You want a fixed monthly quota of AI videos (3 to 60) and AI clipping of long videos built into the plan.
You live in the terminal: Postiz ships a CLI and an agent skill alongside its MCP server.

Switching

Moving from Postiz

There is no one-click importer from Postiz. Connect your channels in Hookbird (OAuth, a minute or two each), point RSS auto-post at your blog feed if you use it, and re-create recurring posts. Your agent setup carries over in spirit: Hookbird’s MCP server works with Claude, ChatGPT, OpenClaw, Hermes and Grok.

FAQ

Hookbird vs Postiz: questions

Is Hookbird cheaper than Postiz?

Yes, by $6 a month on every tier at monthly billing: $23 vs $29 (5 channels), $33 vs $39 (10), $43 vs $49 (30), $89 vs $99 (100). Yearly, Hookbird is $19 / $27 / $35 / $72 per month and Postiz $23 / $31 / $39 / $79.

Does Postiz have an MCP server?

Yes. Postiz says every plan includes its MCP server, CLI and API, and its hosted MCP signs in with OAuth. Hookbird also includes MCP on every plan, with 31 tools covering scheduling, generation, Hook Lab and Radar.

Can Postiz make AI UGC videos?

Postiz lists AI videos (3 to 60 a month) and AI clipping, but not AI presenters or UGC avatars as of October 2026. Hookbird makes talking-head UGC videos with an AI presenter from ◆ 120 for 15 seconds.

Can I self-host Hookbird like Postiz?

No. Hookbird is a hosted service. If self-hosting is a must, Postiz is the better pick.

Which has more networks?

Both list 30+. Postiz lists some niche ones (Nostr, Farcaster, Slack, Skool, Whop). Hookbird covers the major ones including TikTok, Instagram, YouTube, X, LinkedIn, Threads, Bluesky, Reddit, Mastodon, Discord and Telegram.

Last checked: Oct 2026 · sources

Postiz facts come only from the pages below. Prices change; if something here is out of date, the vendor’s page wins. Hookbird facts come from our own pricing page.

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